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We Pay You to Drive to Southern Honda Powersports!
Your Choice: Get $0.60 Per Mile Travel Assistance OR a Complimentary Stay at TownePlace Suites by Marriott. Plus $0 Dealer Fees on Every Gold Wing.
Southern Honda Powersports, located in the Chattanooga, TN area, offers a nationwide Travel Assistance Program for Honda Gold Wing buyers. Customers driving to our East Ridge dealership receive a $0.60 per mile credit toward their purchase, with no mileage cap. Combined with our Zero Dealer Fee policy—which eliminates all freight, setup, and doc fees—out-of-state riders can save upwards of $2,500 over local dealer markups. Whether you are driving from California or Florida, our Chattanooga-area showroom makes the trip to the "Scenic City" the most cost-effective way to buy a new Gold Wing.Why pay for your own travel? When you drive to our showroom at 5330 Ringgold Rd, East Ridge, TN to purchase a new 2025 or prior Honda Gold Wing, we let you pick the perk that fits your road trip:
Option 1: The Mileage Credit (@ $0.60/Mile)
We’ve calculated the one-way mileage from major cities across the USA to Southern Honda Powersports for an example of potential savings. We'll provide a $0.60 per mile credit (one-way) toward your purchase—with no mileage cap.
| Starting City | Miles to Southern Honda Powersports | Your Travel Credit |
| Atlanta, GA | 118 Miles | $70.80 |
| Orlando, FL | 550 Miles | $330.00 |
| Chicago, IL | 590 Miles | $354.00 |
| Dallas, TX | 800 Miles | $480.00 |
| Denver, CO | 1,250 Miles | $750.00 |
| Phoenix, AZ | 1,840 Miles | $1,104.00 |
| Los Angeles, CA | 2,150 Miles | $1,290.00 |
| San Francisco, CA | 2,420 Miles | $1,452.00 |
| Seattle, WA | 2,600 Miles | $1,560.00 |
Option 2: The "Refresh & Ride" Hotel Package
If you’ve had a long day on the road, let us pick up the tab for your stay. We will provide a complimentary hotel stay at the TownePlace Suites by Marriott Chattanooga South/East Ridge.
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Location: Only 2.7 miles from the dealership.
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Convenience: Relax and recharge before your VIP delivery and the ride home.
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Secure Parking: Ample space for your truck and trailer while you sleep.
The Southern Honda "Zero-Fee" Guarantee
Some dealers lure you in with a low MSRP, only to tack on thousands of dollars in "hidden profit" once you’re in the finance office. At Southern Honda Powersports, we believe in a transparent, out-the-door price. Compare our costs to the industry average:
| Fee Type | Typical Dealer Cost | Southern Honda Cost |
| Freight / Destination Fee | $800 – $1,200 | $0 |
| Assembly & Setup Fee | $400 – $700 | $0 |
| Documentation (Doc) Fee | $200 – $600 | $0 |
| Admin / Processing Fee | $150 – $300 | $0 |
| TOTAL SURCHARGE | $1,550 – $2,800+ | $0.00 |
Why the Drive is Worth the Distance
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Massive Selection: Don't settle for "whatever is in stock." As the nation's largest Honda dealer, we have the colors and trims you actually want, ready for immediate delivery.
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VIP Arrival: You’ve driven a long way, so we make sure your time here is efficient. Your Gold Wing will be prepped, polished, and staged in our priority delivery bay before you arrive.
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Expert Setup: Our technicians specialize in Gold Wings. We’ll make sure your headset is synced and your suspension is dialed for the ride home.
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Trailer Friendly: We have a massive, easy-access lot. If you're trailering your new bike back, our professional team will assist you in loading and securing it safely.
Prefer to Fly and Ride? We’ve Got You Covered.
Not planning on driving to Chattanooga? If you’d rather skip the highway and soar into the "Scenic City," our original Fly & Ride Program is designed just for you. Whether you drive or fly, Southern Honda makes sure your journey is as rewarding as the destination.
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Fly into CHA: Fly into the Chattanooga Metropolitan Airport (CHA), and we’ll handle the rest.
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VIP Pickup: We provide complimentary transportation from the airport directly to our showroom at 5330 Ringgold Rd.
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Ride Home: We’ll have your new Gold Wing prepped, fueled, and ready for your maiden voyage back home.
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Same Great Savings: You still get our famous $0 Dealer Fee guarantee and the best selection in the nation.
Drive & Ride FAQ
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Q: Can I get both the mileage credit and the hotel stay? A: Our Travel Assistance program allows you to choose either the $0.60 per mile credit toward your purchase OR the complimentary stay at TownePlace Suites
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Q: Is there really no cap on the mileage credit? A: Correct. For 2025 and prior models, we honor the $0.60 per mile (one-way) credit regardless of how far you drive.
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Q: Do I need to book the hotel myself? A: Contact our sales team before you leave! We will help coordinate your "Drive & Ride" package to ensure your stay at TownePlace Suites is ready for your arrival.
Interested in a 2026 Gold Wing? We invite you to contact us directly via phone, email, or our "Request a Quote" form for a personalized travel assistance package tailored to your journey.

Terms and Conditions: Offer valid on new and unregistered 2025 and prior Honda Gold Wing models. Offer ends 4/30/2026. Promotional discount via mileage will be deducted from sale price. Can be combined with other offers. 2025 Honda Gold Wing MSRP from $25,200 to $33,500. MSRP excludes destination charge. Visit powersports.honda.com to view applicable destination charge amounts. MSRP and Price do not include destination charges, tax, title, or licensing. Mileage is calculated as a one-way trip from the customer's home address to Southern Honda Powersports.
